Our Philosophy

Clean & Simple

We help improve the health and well-being of families by developing the cleanest, most practical, and most beautiful personal care devices in the world.

About TAO Clean

TAO Clean (short for “The Art Of Clean”) is a lifestyle concept developed to empower the world to live cleanly in mind, body, and spirit. As product designers who are driven to innovate, we are constantly working to understand and appreciate the connection between form and function. As a result, each and every product we develop has been designed specifically to make it easy and enjoyable to build healthy personal habits and routines.

  • Founded in 2014

    Founded in 2014

  • Based in Southern California

    Based in Southern California

  • Over 1,000,000 Units Sold

    Over 1,000,000 Units Sold

Brand Milestones

Introducing the Aura Clean Sonic Toothbrush

Our vision has always been simple: to create high-quality, germ-free self care devices that promote a healthy lifestyle. By combining cutting-edge technology with practicality (and excellence with elegance), we were able to design a sonic toothbrush system that enhances overall oral health (while making you smile).

The Aura Clean (now UMMA Diamond) Sonic Toothbrush is unique and innovative, using patented Germ Shield technology that sanitizes your brush heads and gives you gorgeous, healthy teeth, fresh breath, and a thorough, effective clean that lasts.

Next Up: The Aura Clean Facial Cleansing System

TAO Clean didn’t invent the facial brush, but we sure did reinvent it. Designed with busy lifestyles in mind, the Aura Clean (now ONA) facial cleansing system makes washing your face correctly a breeze.

The ONA Diamond Facial Brush gently exfoliates dead skin cells and dirt, reduces oil, removes makeup, and deep cleans your skin. Unlike any other facial cleansing brush, ONA is eqipped with our patented Germ Shield+ base station which has been lab-tested to eliminate 99.9% of germs & bacteria. ONA keeps skin looking young, healthy, and blemish-free! 

TAO Clean Takes Things Universal

The Germ Shield universal toothbrush sanitizer packs the cleansing power originally patented for Aura Clean into a more universal form factor. This UV-C cleansing station kills 99.9% of the germs your toothbrush has collected, ensuring that your brush is not just clean, but sterile.

Customers Spoke– We Responded with UMMA GO

After compiling feedback from the hundreds of thousands of customers who had purchased UMMA Diamond Sonic Toothbrush System over the years, TAO Clean proudly unveiled UMMA GO– a smaller, battery powered alternative to the flagship UMMA Diamond.

This innovative system leverages the same UV-C cleansing technology of the flagship UMMA Diamond, but in a battery-powered, cord-free base that takes up half the counter space of its predecessor.